The guide to building a customer-centric, objective-driven online experience for every brick-and-mortar location. Maximize the marketing opportunity to provide value to your local audiences, not only to inform, but to engage - and elevate your brand. Your Multi-Location Strategy: What do you want your customers to do?   Get directions Call the store Join the loyalty program Sign-up for promotional emails What do you want your customers to know?  The products and services available in each location ...

Read more..

A great example of a core use case of DevHub's Data Experience Platform and the positive results it can produce for clients. This partner leveraged our platform tools and applied their expertise to the benefit of their client who experienced an immediate 40% bump in organic traffic across all their locations in their first month on the platform.  About the Client Home services franchise with 220+ locations Stakeholders: Franchise Executive Leadership  Franchisee representative  Client ...

Read more..

Local Pages a great destination to send website visitors for the information they’re looking for, it’s also an opportunity to convert that traffic into new business! A feature we don’t talk about enough All Local Pages can be built with a dedicated section for promotions or limited time offers Yes, really. Run any number of unique promotions simultaneously for each location, complete with a call to action for each. When promotions are ...

Read more..

Seattle, February 10, 2021 -- DevHub, Inc, the leader in Data Powered Experience (DPE), today announced the continued expansion of their platform’s functionality with marketers in mind. This expansion can be leveraged by marketers working across retail, consumer goods, manufacturing, financial services, hospitality, and food services. Built on the DevHub platform, marketers can now centralize data from disparate sources to quickly build data-driven experiences that personalize landing pages and websites for both B2B and B2C ...

Read more..

All day, every day I hear about data from our partners and colleagues, i.e. “data collection, data marketing, big data, data privacy, etc.” and it got me thinking about how DevHub uses data. Smart use of data is one of our values, and our partners tout that value when they’re pitching our services. What’s the value? Why do we care about data so much? Data tells a story From how effective a ...

Read more..

A question that comes up often when talking about Local Pages projects is “What is the value of a Local Page solution like this one? How does this improve the local customer experience?” There’s a slide for that! 2, actually - here’s our standard response that sums up the value of Local Pages to a business with a brick-and-mortar location as a no-brainer. Validating the Value The response that we get back is general ...

Read more..

THE PRODUCT What’s a Local Page?  How often do you look for directions to a business in your neighborhood?  For hours of operations? For phone numbers? How often do you turn to Google to find businesses in your area when a need arises? How do you choose the one to call or visit? How annoyed do you get when the information you’re looking for (hours, phone numbers, reviews) isn’t available in the ...

Read more..

With local businesses struggling to serve their customers amidst the pandemic, Safe Trace USA seeks to help with a free contact tracing solution. Safe Trace USA is a fast, secure and bilingual solution for businesses to securely collect patron and employee information per state guidelines across the United States in an effort to support healthy environments. That platform is updated as regulations change giving both consumers and businesses a standardized method of contact tracing that ...

Read more..

by Abdul Umer, DevHub's Head of Marketing As the newest member of the DevHub team as the Head of Marketing, already 6 months in, and when I started I was excited because it felt like the company is at a tipping point, or close to breaking-through and getting the recognition it deserves as a very flexible solution for businesses (or campaigns) that need an easy way to scale. I’ve spent the last 6 ...

Read more..

Websites Aren't Accessible to People with Disabilities by Default Because it's Tough Optimizing pages for screen readers and keyboard navigation is typically a daunting, manual, and resource-intensive task for all involved. Here's how we did it for 95 restaurant location pages in an instant. Making Fast Food Accessible Our partner, representing a major up-and-coming "fast casual" chain of restaurants known for its authentic experience, shared customer feedback that browsing the site was ...

Read more..