Proxy Technology for Performance MarketingDecember 13, 2016
Yesterday, DevHub released the finalized version of 6.5 which expanded on our Proxy technology among other enhancements. Now sales engineers, product, digital marketing and brand managers are asking about modern Proxy solutions - with most starring at the Google ETA deadline.
Features/ Requests of Proxy for Performance Marketing:
Our proxy tech reads a site’s content and replaces key actions visitors can take i.e. calls, form fills, coupon downloads..., creating as many unique campaigns as you require - AND YES you can replace image phone numbers! ;)
- Platform Agnostic - DevHub Proxy is able to proxy from any site, regardless of how it was developed.
- Minimal IT Support - DevHub hosts all proxied sites on your behalf, eliminating the need for additional spend on IT infrastructure.
- Temporary - DevHub Proxy uses the latest web search best practices to ensure sites are not indexed by search engines.
Our modern proxy solution is dynamic and supports all Google Expanded Text Ad requirements, and has robust caching technology from images to page content - ensuring the site is always being served.
Our flexible APIs allow:
- Account provisioning
- Deploying SSL at Scale
- Analytics Reporting
- Adding/ Disabling proxies
- Sandbox environment for testing
- Bulk update URLs
- Automate domain registration
And we are thinking about what is next for proxy...allowing site publishing leveraging a site(s) existing assets to build from versus starting from scratch ...think...
- Hide distracting navigation elements to tighten the conversion funnel
- Write your own optimized copy and call to actions
- Add any of DevHub's modules or integrations to pages
- And of course.. track every interaction the visitor does to get the full view of how the campaign is performing
Learn more about Proxy solutions by DevHub.