How Multi-Location with DevHub is Optimized for SEO

November 7, 2017

How Multi-Location with DevHub is Optimized for SEO

Optimized for Local SEO + URL Configurations a) On-Page SEO   In building the DevHub platform we consulted with some of the top minds in the SEO industry. Their job was to ensure that DevHub could meet the SEO challenges of today and tomorrow. DevHub lets you instantly adjust SEO settings by page, site, or network so that, whatever Google does tomorrow, you websites will be highly optimized for geo-targeted service & product keywords and perform well in ...

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Landing Page Platforms - Build versus Buy

November 2, 2017

Our CEO Mark Michael published an article via LinkedIn - The Case for Outsourcing Landing Page Technology. Excerpt - The relevant question is what part of your tech stack do you feel is proprietary and something only you can develop. When it comes to an enterprise grade landing page system, most customers feel it's not worth the investment. It is not just a matter of building a solution, it's also a matter of maintaining it ...

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Here's the scenario for lead generation landing pages

October 4, 2017

Want to take your lead generation to the next level? DevHub and Agendize have partnered tp show Franchises, Agencies and National Brands how to generate leads at scale.  Through DevHub, you’ll have immediate access to plugin in Agendize conversion tools to make a real impact on your marketing efforts. Agendize and DevHub’s particular wins include: – Scaling of vast organizations manageable (multi-site management) – Creating unified systems that reach and engage customers with the highest ...

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GeekWire 200 September 2017

September 30, 2017

GeekWire 200 September 2017

GeekWire 200

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GeekWire 200 August 2017

August 31, 2017

GeekWire 200 August 2017

Up 7! on GeekWire 200 for August 2017 !Thanks GeekWire !

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SSL UPDATE - Google Chrome Gives HTTP Websites a Security Deadline

August 25, 2017

Starting October 2017, any HTTP sites using login fields and other input sections will be flagged as “not secure” by Google Chrome. This is a part of series of actions by Google to increase online security. Google has already started marking HTTP sites that collect passwords or credit cards as not secure in Chrome v. 56. Since this change, there has been a 23 percent reduction in visits to HTTP page that prompt a password ...

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Producing More Landing Pages Increases Conversions

August 23, 2017

Producing More Landing Pages Increases Conversions

Simply put...if your agency is not producing more landing pages - consider not renewing next contract. Why should you incorporate more landing pages into your marketing strategy? Having more landing pages is proven (time and time again) to increase conversion rates, reduce bounce rates, and open more marketing opportunities for brands. According to a source* - businesses with 10-15 landing pages have increased conversions by 55% over businesses with less than 10 landing pages. These conversions ...

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RallyMind 60 days later...

August 15, 2017

Now that smoke has cleared literally ;) Here is where we are at 60 days after the launch of DevHub's first standalone product RallyMind... To recap...DevHub launched a separate product aimed at agencies and brands called RallyMind. This particular use allows agencies and brands to generate 100s/ 1000s of landing pages along side of their performance marketing campaigns. THIS IS HUGE because...campaigns with 40+ landing pages get 12x more leads than those with ...

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Having More Landing Pages Could be the Solution

August 7, 2017

Having More Landing Pages Could be the Solution

When experiencing low conversion rates, brands tend to focus more on the quality of their landing pages, but forget to question whether their landing pages are reaching enough consumers for these conversions to happen.  It’s time for brands to rethink how to scale their lead generation efforts. Studies show that businesses with 10-15 landing pages have increased conversions by 55% over businesses with less than 10 landing pages. These conversions increase by over 500 ...

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GeekWire 200 July 2017

July 31, 2017

DevHub made GeekWire's 200 Startup Index in July.  From GeekWire -  GeekWire 200 is a ranked index of Pacific Northwest startups using publicly available data to identify the tech companies most popular and trending among key online communities. The ranking is generated each month from GeekWire’s Startup List, a comprehensive directory of the region’s tech startups. Also check out our regular GeekWire 200 Highlights posts, where our news team tracks and analyzes the ...

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REACH A TARGET AUDIENCE WITH DEVICE ID TARGETING

July 18, 2017

Locating a specific audience for your brand’s message shouldn’t be complicated. With device ID targeting, your company/brand can direct its message to specific users who have previously been in targeted locations during a specific time. With each campaign type that you launch, there is an Audience Insight Report that provides analytics and information on frequency and time of visit to the targeted location. Our partner, V Digital Services, has the tools to ...

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Conferences in 2017

July 13, 2017

List of Conferences 2017 7/12         Digital Publishing Innovation Summit         (New York, NY) 7/17-7/19    MozCon                         (Seattle, WA) 7/18-7/19    Innovation Congress                     (New York, NY) 7/26-7/27    Digital Summit Kansas City                 (Kansas City, MO) 7/30-8/1    Affiliate Summit East 2017                 (New York, NY) 8/14-8/15    Digital Summit Minneapolis                 (Minneapolis, MN) 8/23-8/24    Digital Summit Philadelphia                (Philadelphia, PA) 9/5-9/8    Content Marketing World 2017            (Cleveland, OH) 9/6-9/7 ...

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Reverse Proxy for Performance Marketing Part 1 of 2

July 11, 2017

DevHub's Reverse Proxy technology enables sales engineers, product, digital marketing and brand managers to execute on their product road maps and marketing campaigns without interference from legacy tech or customer(s) stalling.  Simply put - Reverse Proxy creates a mirror image copy of the advertiser’s website with all of the content the same, except phone numbers can be replaced with call tracking and the ability to add embedded analytics is a lot easier. DevHub ...

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Brand Compliance - Managing Complexity with Scaled Landing Pages

July 3, 2017

Often times rolling out a landing page - managers - have to create within brand standards including imagery, fonts, disclaimers...etc. Upon rolling out the said landing page the involvement from tech resources is a must. The time involved eats into costs. With DevHub - utilizing multi-variant inputs streamlines redundant tasks and creates unique engagements and content across 10s of 100s of landing pages.. Tailor mobile forms with actionable conversions based on: name, location, phone # + more Updating dynamic ...

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GeekWire 200 June 2017

June 29, 2017

GeekWire 200 June 2017

DevHub made the GeekWire 200 in June 2017! 

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Branded Distributor Pages and the Flow of Co-Op Dollars

June 29, 2017

Branded Distributor Pages and the Flow of Co-Op Dollars

Marketing a brand’s products takes considerable amount of time and money. Funneling consumers to the right offer with fast changing deals and more appealing engagement is the name of the game - enter DevHub. More marketing managers are tasked with creating 10s, 100s, 1000s of awareness campaigns through landing pages tied to a specific distributor/ location (online/offline) - for consumers to redeem the offer. Creating these sites is easy with DevHub. Recently a DevHub customer ...

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One Way To Use The DevHub API

June 27, 2017

DevHub has worked with several adtech companies to complete their product’s value proposition. From including landing pages for email marketing companies to generating sites tied to conversions via display ad assets. DevHub’s thoughtfully robust APIs allow product managers and production teams to build experiences without ever accessing the web builder component itself. Here the client explains how DevHub’s efficient API’s allowed them to focus on their core product: “Partnering with DevHub ...

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2 Ways to Use Google Tag Manager

June 21, 2017

Google Tag Manager continues to be the go-to for our agencies and brands to organize: Data collection - gathering the intended targeted variables   Add re-targeting/conversion codes - in order to follow the specific user across the web Adding Google Tag Manager (GTM) codes requires placement of the code in specific places within the HTML of a Site, which can be a challenge especially with a large number of sites. Here are the two GTM strategies to ...

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How to Configure Domains for Landing Pages

June 19, 2017

Effectively, Securely and Safely   Here are the Top 4 Landing Page URL Strategies   1) One central domain, with many sub-directories 2) Subdomains under many existing domains 3) One central domain, with many branded subdomains 4) Registered domains for each landing page   Solving domain configuration was hard - until now. In the past managers needed to go through a series of checks in order to launch 1 landing page let alone 100+. From getting ‘people’ approvals i ...

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Multi-Location CMS Platform

June 12, 2017

One way to use DevHub is for Franchise/ multi store operators to build out brand compliant location sites/ pages - mobile first!      Our audits of 1000’s of multi-unit commerce reveals that a majority of them have a broken customer conversion funnel. If a customer is on their site, looking to connect to a local business, they are 90% of the way to an actual purchase. DevHub insures that the last 10% is frictionless and fully ...

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