As one of the biggest business trends of 2023, the customer experience continues to drive franchise growth. According to CMSWire, more customers are seeking personalized, consistent, omnichannel experiences - especially when it comes to digital platforms. At DevHub, we know that every franchise location is unique - and it should be treated as such. From boosting each franchisee’s local online presence to brand awareness and customer loyalty, location-based marketing is key for emerging and established franchises ...

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The Americans with Disabilities Act (ADA) outlaws disability discrimination in a variety of settings, including employment, transportation, public accommodations, communications, and access to state and local government programs and services. Certain companies are required by the Americans with Disabilities Act (ADA) to offer reasonable accommodations for individuals with disabilities. Web content should be accessible to blind, deaf, and hard of hearing users, as well as those who must navigate using speech, screen readers, or other ...

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FROM THE FOUNDERS On behalf of our employees, customers, partners and shareholders - Daniel and I would like to extend a huge congratulations to Willow Neely and Korbie Frey for their promotions (read below). Within the last two years both Willow and Korbie have been foundational to building out the Customer Success team while launching more than 50+ brands between partners and DevHub. As a partner or brand working with DevHub, you have undoubtedly felt their ...

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Due to the constant changes in search algorithms and the increasing number of publishers, it’s essential to do something extraordinary to stay in the competition. However, without the right basic SEO strategy, you won't really see an increase your organic traffic. Here we’ll share our best SEO hacks that can help you grow your business in 2022. The following SEO hacks can help you gain a significant edge over your competitors, effectively ...

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Having an online presence is critical for the success of any business these days.  However, there’s nothing worse than having a business website that does not produce high conversion rates. A picture-perfect website rife with great visuals, excellent copy and a compelling CTA’s is often not enough. Most businesses tend to ignore a crucial piece of the puzzle, “landing pages” when setting the foundation for their online presence. Landing pages are a key ...

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Digital is continuing to change the way consumers shop. Most in-store purchases today are influenced by digital marketing, with 68% of consumers beginning their path to purchase online. While having a geographically dispersed business can be fruitful, it can be tricky to maintain the correct digital marketing culture for each location.  How can multi-location businesses provide personalized and relevant experiences to customers without compromising their brand identity? What is multi-location marketing, the importance of local ...

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DevHub this week announced Brickwork BOPIS updates, SEO tactics every marketer should know and a new social campaign.  Brickwork Announces Buy Online Pick Up In Store Tech Brickwork introduced new Buy Online Pickup In Store (BOPIS) technology that can now be rolled out for brick and mortar retailers. With Brickwork, your customers can find what they are looking for at a particular local retailer-- we sync location information and product inventory via the store pages ...

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Let’s not be naive - digital transformation is a HUGE beast to unpack - as the very term can cover so much, generally the way to think about digital transformation is rewriting the ‘old way,’ of operating to a digital first mentality. But what does this mean for local marketing martech providers?   How DevHub Powers The Martech Landscape DevHub powers several of the leading marketing technology (martech) providers found in Scott Brinker’s Martech landscape infographic ...

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Has your service slowed down with Scorpion CMS?  DevHub has successfully migrated over 2 million websites to our platform, unlocking the ability to scale to meet the needs of franchisees within minutes versus weeks. Why DevHub? Leading Edge  Keep your existing URL structure, keep all legacy SEO investments, keep current integrations. Enjoy 112+ planned features, 900+ product releases/ features to date, 81+ key instances/ implementations Fast Migrations 7 Day Go to Market, as fast as ...

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What is Local SEO? Local SEO (Local Search Engine Optimization) is the process of optimizing your website in order to improve traffic, leads, and brand awareness for your local business. Search engines have made it a priority to link you with the most relevant, local results, and optimizing for those has become crucial for businesses that provide local services. How to Optimize Your Website for Local SEO Lead Generation Local results are prioritized based on ...

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