What is Device ID Marketing?

December 18, 2018 - 0 Comments

What is Device ID Marketing?

Mobile devices have a unique characteristic that sets them apart from laptop or desktop devices. Every single mobile device has a unique device ID that can be accessed by apps installed on them. This ability for every mobile device to be uniquely identified offers a new and effective means of marketing known as device ID marketing. What is Device ID Marketing? As the name suggests, device ID marketing uses individual device IDs to better improve ...

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2019 Digital Marketing Trends

December 17, 2018 - 0 Comments

2019 Digital Marketing Trends

The role of the marketer has never been as diverse as it is today. New technologies are hitting the digital marketing landscape every month! With this rapid speed of change, keeping your competitive advantage means keeping up the with ever-evolving marketing trends that go hand-in-hand with new technology. Here are the top seven trends that are expected to be on the minds of CMOs and product/ marketing managers in 2019. 1. Omni-Channel Marketing We've ...

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How to build a marketing operations organization for B2B

December 12, 2018 - 0 Comments

How to build a marketing operations organization for B2B

A surprising number of businesses are relying on a loosely organized set of staffers to achieve their B2B marketing initiatives. Rather than setting out to design and implement a cutting-edge marketing department, these businesses have parceled out marketing-related tasks to various business units like their corporate IT professionals or product development team.   What this paradigm offers is some talent, skill, and technology prowess, but it’s loosely organized and, often, too widely distributed to be ...

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How to Win Brand to Local Digital Marketing

December 10, 2018 - 0 Comments

How to Win Brand to Local Digital Marketing

When it comes to marketing, savvy brands are always looking for an edge that will help increase conversions. For national or global brands, finding that edge can result in a massive increase in profits. One marketing strategy that works is Brand-to-Local digital marketing. What is Brand-to-Local Digital Marketing? Brand-to-Local digital marketing is a marketing strategy based on the concept that local marketing is a powerful driving force behind customer engagement and conversions. No one shops ...

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Voice Search and Local SEO

December 4, 2018 - 0 Comments

Voice Search and Local SEO

Creating location pages is important for several reasons: Let your customers find pertinent local info they need to buy Let your local branches control content and info that’s unique to them (if you have physical locations) Local SEO - if you need to rank outside the local pack, location pages are critical. Also, if you’re creating GMB profiles, managing directories, etc, for each branch or location, it’s good to link to a location ...

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White Label Landing Page Platform

November 29, 2018 - 0 Comments

White Label Landing Page Platform

Operate your own landing page platform with DevHub’s innovative white label technology. DevHub’s white label landing page platform ensures convenient mass landing page creation, security and web standard updates. DevHub plugs in to your organization's workflow and branding. Today, most product managers, SEM managers and CMOs know that scaling landing pages are an indispensable part of either your online marketing plan or that of your customers. With DevHub, you operate a dynamic ...

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A boost for your campaign performance

November 29, 2018 - 0 Comments

Recently DevHub's product RallyMind was featured in Entrepreneur Magazine. Thank you Paracore for the mention!  Here is the excerpt...   A boost for your campaign performance First and foremost, specialist agencies get programs up and running faster than their full-service competitors. The learning curve to drive value from your investment is less steep and positions your team to leverage a rich set of features from day one. For example, a provider like RallyMind can offer ...

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Long Tail SEO for Enterprise

November 27, 2018 - 0 Comments

Long Tail SEO for Enterprise

White hat Search engine optimization (SEO) is critical to any modern business success. A business that employs good SEO practices and strategies will see more traffic on its website or landing pages and is more likely to convert more of those hits into actual sales, registrations or the specific intended action. Intelligent SEO choices will create a higher return than the investment needed to implement good SEO designs. One form of SEO that is overlooked ...

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Build Your Customers SEO, SEM, Email, Social Strategy on DevHub

November 26, 2018 - 0 Comments

DevHub continues to be trusted by companies in the marketing technology landscape to easily and quickly deploy sites/ landing pages as art of a larger marketing strategy. Strategies from delivering geo-based campaigns to mass personalization - marketing orgs are executing via DevHub white label technology. From robust APIs to simple Google Sheet integrations for managing data - DevHub offers the flexibility to automate workflows and integrate with 3rd party vendors.  Vetted 3rd Party Vendors Using DevHub along ...

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Voice powered location pages

November 19, 2018

Speech recognition technology has become common in the past decade. Nearly every smartphone employs this technology, and roughly one in five smartphone owners uses it to perform a search at least once a day. Additionally, smart devices such as Amazon Echo are increasing in popularity, with no apparent slowdown in the near future. With the percentage of voice-powered searches rising, it's increasingly important for location pages to make changes to accommodate them. Just as ...

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