Migrating Websites From Adobe Muse

April 17, 2019

Migrating Websites From Adobe Muse

In 2018 Adobe announced the discontinuing support for the Adobe Muse Website Builder. Since then DevHub has fielded several inbound inquiries from government websites, casinos, healthcare and several small businesses asking to move their site over to DevHub. Most have no idea what they are asking for. In our DevTrends series we put together highlighted benefits of moving sites to DevHub. Learn more about Migrating Websites From Adobe Muse.

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You Do Not Need a CMO Yet

March 25, 2019

You Do Not Need a CMO Yet

I have worked intimately with over 100 companies as CEO of DevHub Inc. In not less than 50% of the time “a new CMO,” at an existing client or potential lead ...is code for ALL STOP.  The new CMO would be responsible for product marketing to working with sales teams to developing content and supporting collateral for the overall organization.  With one customer the CMO was tasked with opening up a whole new market and ...

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DevHub Trends Reporting - DevTrends

March 20, 2019

DevHub Trends Reporting - DevTrends

Launching today - DevTrends by DevHub is a series of short informational ideas, strategies and product uses from the front lines of digital marketing. Insights from 100+ enterprise stakeholders across 12+ industries // DevTrends are quick content bites for industry leaders wanting to stay up on latest news, trends and conversations. DevHub is a rapidly growing tech platform with several segments of customers utilizing DevHub’s technology in a variety of digital marketing strategies including but not ...

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Defining the Consumer Decision Path to Purchase

March 7, 2019

Defining the Consumer Decision Path to Purchase

If you've ever made contact with the fields of sales or marketing, it's likely that the concept of the funnel isn't foreign to you. The funnel metaphor is used so widely because of its simplicity: potential buyers start out at the top of the funnel as part of the largest group of leads. As leads narrow down their buying decision, many drop away, until your "warmest" group of leads ends up becoming ...

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Owning Your Brand’s Local Pages

March 5, 2019

Owning Your Brand’s Local Pages

Pick your favorite business listing management and/or reputation management provider - but keep your local pages separate. Here is why - as a brand you need to have full control over every element of the local presence to be effective at local marketing. It is easy to deploy local pages with basic NAP (Name, Address, Phone Number) but what about adding a blog to a page or uploading a calendar or integrating with a new marketing ...

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GeekWire 200 February 2019

March 1, 2019

GeekWire 200 February 2019

DevHub is recognized in GeekWire's ranked index of Pacific Northwest startups - climbing nearly 10+ spots in the month of February 2019.  

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Bolt on Landing Pages for Long Tail B2B SEO Marketing Transcript

February 22, 2019

Bolt on Landing Pages for Long Tail B2B SEO Marketing Transcript

"Everyone thanks for joining the webinar series, we hope this is a monthly series and hopefully the production quality goes up. Today, we are broadcasting live from our downtown Seattle headquarters. I'm looking out the window and I am predicting very light snow flurries If anything, it is a gray out but it's a great day at DevHub. So if you're joining us today you're probably interested in learning about kind ...

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How DevHub Works Within The Martech Industry

February 19, 2019

How DevHub Works Within The Martech Industry

There are 49 categories within the evolving martech landscape and DevHub currently operates in 11 of those industry categories. These categories include Search and Social Advertising, Channel Marketing, Mobile Marketing, Display Advertising, Content Advertising, Retail Marketing, Channel Partner Marketing, Sales Automation Marketing, Sales Enablement Marketing, and Local Marketing to name a few.   DevHub fuels the growth of martech companies to better distribute their products and further their digital offering. For example call analytics companies white ...

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Sold Here Label Added to Google Local Pack

February 18, 2019

Sold Here Label Added to Google Local Pack

Sold Here Label Added to Google Local Pack Google recently added a sold here feature to Google ads increasing the likelihood of gaining more conversions. Good For Local SMBs Winning at the local level provides brand awareness and more complete consumer experience. The new feature will prove to be useful for small to medium sizes businesses looking to optimize ROIs from digital marketing efforts. If you happen to search for an item using Google it ...

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Why is a Store Locator important?

February 13, 2019

Why is a Store Locator important?

Potential customers fill the physical space all around your retail locations. But before they can come to your stores to make a purchase, they have to find you.   If they know you exist, they can go to your website and find your location. However, 80 percent of shoppers head to a search engine or even a mapping app such as Google Maps when they're looking for, say, motorcycle gloves. If you have a wide ...

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