Building Multiple Websites

August 27, 2018

You should be aware of issues when trying to scale 10+ sites with popular Content Management System’s - Wordpress, Sitecore, Acquia..

Pricing: Sitecore, Wordpress, Acquia:

Have you read the fine print? Can you really forecast how much it’s going to cost a year from now? Hidden fees can cripple your budget, make your site less competitive and stall the evolution of your product and service strategies.

What to ask for?

  • Unlimited website pages

  • Unlimited websites for individual customers

  • Unlimited bandwidth

  • Flexible Permission Control

  • Unlimited number of website builds

  • Unlimited number of  users

  • Unlimited content, including images, text and video

Production Time: Time is money. What you want from your CMS is robust APIs that can be flexible enough to streamline the production process while enabling max customizations with a mini timeframe.

•   Ask - Can we produce 10 custom websites in 24-48 hours?

•   Can we change the template in real time, with no effect on the master template?

Workflow Optimization: CMS’s should be simplifying the process. Traditional CMS platforms, require users to log into up to 6 systems

  • Ask for Single Sign On (SSO) API allows one-click navigation to reduce time to delivery and production errors.

  • Can you easily Integrate content production, client onboarding and site building to economically and efficiently produce thousands of websites each month?

  • Does the CMS have  APIs that powers all of the user accessible forms for creating new orders and adding new sites?

  • Can you fully customize frontend workflows and captured data fields to match our partners’ requirements.

  • API functionality auto creates multiple pages containing specific modules and placements without having to manually create each page using the supplied order information, accelerating the setup time for each site.

Typical CMS workflow process as follows:

1. Customer Order: Salesforce (or related CRM) > Convert a closed/won opportunity into a provisioned website ready to apply a template/content. CMS updates CRM on account changes, domain name, credentials. Single Sign On: Link to Client Dashboard.

2. Website CMS: CMS > Email, Domain registration and DNS management built into CMS dashboard.

3. Project Management: AtTask > Single Sign On: Link to CMS Dashboard for client. Link back to AtTask

Consistency & Standardization <- Technical stuff ...

Having trouble with your traditional CMS sites not looking, feeling or behaving consistently? You’re not alone. Built with a variety of plugins and 3rd party add ons, CMS templates are never going to adhere to a single set of quality, performance or design standards across sites.  Here is how to eliminate those problems with a number of innovative solutions.

•   Every model is designed to be part of a UX family and then rigorously tested to ensure consistency. It outperforms competitors with both new templates and legacy templates.

•   Specific modules can be locked by user group, so that only specific feature sets are available for different production types.

•   Module and template modifications, new features, SEO improvements and bug fixes can be instantly deployed to specific sites or to all.

•  Create new modules, improve existing ones and replace them all at once, across websites.


Traditional CMS



Unpredictable fees

Simple fee structure with no hidden costs or limits on growth

Production time

30-60 days to produce a semi-custom website

24-48 hours for 10 semi-custom websites with our partner, Affinity Express. Actual production time? 4 hours. Really.

Template customization

Requires editing 17+ files

Edit just 3 files, with real time changes

Workflow optimization

Clunky integrations

Automation and seamless integrations


Not web standard templates + plugins and 3rd party modules = inconsistent look, feel and behavior across sites

Module and template modifications instantly deploy across sites for uniformity

Pick a CMS that can scale production, simply, quickly and economically.