Map Providers: Comparing Google Maps to Mapbox

April 15, 2021

Normally when building Store Finders and Local Pages for the local experiences we build, Google Maps is the top choice. However, for brands that want to maximize their budgets and need a Google Maps alternative, Mapbox is a great, lower-priced choice. 

Pricing Comparison

That said, Mapbox’s price isn’t its only redeeming quality - the breadth of customization options goes above and beyond what can be done with Google Maps. Mapbox is the go-to option for brands that want to focus on creating a unique, engaging, and memorable map experience. To get a sense of what’s possible with Mapbox, take a look at their Mapbox studio. Control fonts, icons, textures, color palettes, and even style the sky based on the time of day.

Google Maps are also customizable, but the options are not as in-depth as what can be accomplished with Mapbox. For most brands, Google Maps ticks all the boxes with easy customization options for colors, map pins, information density, and even themes. 

Customization Comparison

Both are great options for Store Finders and Local Pages projects and either one can be used to centralize your location data, enable online discovery, drive offline sales, and improve customer experiences. Customized maps are an essential component of giving customers the information they need to identify the best location to visit. 

Regardless of who you choose as your map provider, make your customer experience your own and use DevHub’s platform to power and enhance that experience.

Here’s how we do it. 

Sync with Google Spreadsheets. Update your locations in a spreadsheet and the changes will be reflected on your store locator. All physical locations for a brand or a franchise can have every one of their individual location data managed from a spreadsheet.

Learn how your users interact with your Local Experience with useful customer behavior analytics. What are your popular branches? Are your locations too far from your customers?

Explore the possibilities - talk to one of our location experts for a free consultation and a demo of our platform. We’re dedicated to executing your vision - at scale.