The rise of data experience marketers has begun. New martech platforms are allowing Data Experience Marketers to quickly optimize creative to their target audience at scale.

Types of Data Experience Campaigns at Scale

  • Each phyiscal location for a brick and mortar brand is unique to the neighborhood.
  • For every prospect a new landing page is spun up (fits within Account Based Marketing).
  • Macro SEO strategies to build out landing pages for geographic regions, interest types, product types, uses of a specific product.
  • Creating visual experiences for customers to find where specific products are sold and what products are available in real time tied to paid search (or not).

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