Implementing Google Tag Manager across hundreds of websites

June 13, 2017

Tag management systems (TMS) make it simple for your Campaign Managers to manage, implement and maintain tags on your digital experiences (Sites and Landing Pages) with an easy to use web interface. Using Google Tag Manager has been an integral foundation for our partner agencies and brands to organize data collection and add retargeting/conversion codes. Adding GTM codes requires placement of the code in specific places within the HTML of a Site, which can ...

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The Ultimate Spreadsheet for Digital Marketers Managing Landing Pages

June 12, 2017

Manage tens or thousands of landing pages through a single spreadsheet. Create new landing pages, update images and content all through a simple .CSV import. Quickly toggle on and off campaigns, update settings account-wide without even touching a single landing page. It’s the digital marketer’s dream. Consistency never been this easy. Branding has never been this clean. But if it’s that simple, why aren’t you doing it?  RallyMind’s product is ...

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Multi-Location CMS Platform

June 12, 2017

One way to use DevHub is for Franchise/ multi store operators to build out brand compliant location sites/ pages - mobile first!      Our audits of 1000’s of multi-unit commerce reveals that a majority of them have a broken customer conversion funnel. If a customer is on their site, looking to connect to a local business, they are 90% of the way to an actual purchase. DevHub insures that the last 10% is frictionless and fully ...

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How to Scale Landing Pages Effectively

June 6, 2017

Solving Brand to Local was hard - until now. In the past managers needed to go through a series of checks in order to launch 1 landing page let alone 100+. From getting ‘people’ approvals i.e. IT, brand, product managers the go-to-market would take weeks versus days.  There is still a need for simple singular landing page experiences which are easily accomplished on platforms like Unbounce, Leadpages, Marketo and the like. Many of these have ...

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Web Platform Reviews - Web Experience

June 5, 2017

Here are functionalities to consider when evaluating a web experience platform: State of the art Systems Reliability, Business Continuity and Disaster Recovery solutions allow us to provide a world class Service Level Agreement. Multi Location management tools and modules.  Template support for color themes, i.e. allow users to select from a variety of pre-existing  palettes with coordinating colors for background, text and link colors.   Multi language support for pages & builder, e.g. the same ...

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Example Landing Pages based on Display Ad Assets

May 31, 2017

These landing pages are produced from our partner AffinityX - for more information on fulfillment services and programmatic Auto Dealership Landing Page based on Display Assets       Restaurant Landing Page based on Display Assets        Services Landing Page based on Display Assets         AffinityX is the Leading White Label Creative and Marketing Services Partner for Companies that Serve SMBs. We are purpose-built to deliver the custom creative and production that SMBs need to market their businesses  High Quality, High ...

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How companies are increasing ROIs with RallyMind's landing page management technology

May 30, 2017

Revolutionize your customers’ experience with sleek, performance landing pages. Increase conversion rates with fast, mobile-first pages specifically designed to stand out on the web. Scale without sacrifice: that’s our promise. RallyMind’s revolutionary, centralized technology provides marketers, agencies and businesses with an alternative to individually managed landing pages. Customize your base template and RallyMind will automatically create individualized variants with unique images, content and URLs. Now you can create thousands of landing pages in ...

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Evaluating Web Site Builders

May 26, 2017

Since you are evaluating other platforms…here are couple other platforms like Wix, Weebly, Duda, MonoSolutions, Web.com …but unlike those we do not sell directly. You don't want to select a platform that is actually selling against you in the market. We only sell through channel partners and are totally private labelled.  DevHub is known for producing automated or semi-automated landing pages and unique web experiences. Our customers also build sites one at ...

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Generate Landing Pages via API

May 26, 2017

Once you have your campaign content and Master Template setup, you will have access to a "Theme ID", which can then be used when generating new Landing Pages. As part of the API call to create a new landing page, you can include Business, Location, and Site (Landing Page) details. Here is an example of a simple request using basic information: POST /api/v2/sites/ {   "title":"NuVision",   "theme_id": 43927,   "formatted_domain":"nuvision.sapcampaign.com",   "base_directory": "/take-control ...

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What is Technical Debt? - CMS Platform Migration

May 24, 2017

First, technical debt is when customizations to a code base are implemented quickly as to keep up with a specific use case. These quick "fixes" build up overtime and if not baked back into the code in a more sustainable way = technical debt. This eventually leads to legacy platforms not staying with the latest technology advances.  DevHub has migrated from platforms seamlessly and flawlessly including -Wordpress, Drupal Gardens, WebsPlanet, Mono and home grown solutions...it ...

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DevHub (R)

May 20, 2017

USPTO has registered the DevHub mark! For now we can be secure in the knowledge that we have protected the name. Going forward: We will be investing more heavily in promoting the many use cases of DevHub (more to come on that later this month).

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An independent look at DevHub

May 18, 2017

***Note: this was written by an outside consultancy about DevHub - after interviews with sales, tech and customers. Some information contained may be considered proprietary.  Digital Agencies that work with brands supporting distributed advertising objectives face several unique challenges. They often need to drive traffic to hundreds, even thousands of similar, but unique sites. These sites may be customized with unique content (images, addresses, etc.) for a franchisee, affiliate or distributor.   They must maintain brand compliance ...

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More people use DevHub

May 17, 2017

More people in this box use DevHub for scaled brand to local landing pages. Learn more.

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Simple, Powerful Landing Pages

May 16, 2017

Requiring little time to set up, DevHub provides a streamlined approach to building and managing landing pages from a single platform. Managers can track 10s to 1000s of campaigns across unique URLS and quickly update content. At a glance -  Centralized control of landing pages on a single platform Take advantage of integrated A/B testing so you can have more data to work with Make the most of DevHub’s robust analytics to track activity ...

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SSL and Reverse Proxy Go Hand in Hand

May 12, 2017

What is SSL? (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browsers remain private and integral. What is Reverse Proxy? creates a mirror image copy of the advertiser’s website with all of the content the same, except phone numbers can be replaced with call tracking and the ability to add ...

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The Definitive Guide to Reverse Proxy

May 12, 2017

Summary We have extensively covered the use cases, deployments and common questions about reverse proxy for performance marketing. This post will serve as the anchor positioning for how Reverse proxy works and to deploy. Product managers can use this post in their analysis of reverse proxy. Overview What is Reverse Proxy? Google Compliance for Expanded Text Ads Proxy Technology for Performance Marketing Agency Uses of Reverse Proxy Common Ways Leads are Lost with Reverse Proxy ...

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Marketing Technology Landscape by Scott Brinker RELEASED

May 10, 2017

On May 10, 2017 Scott Brinker @ChiefMartec released the 6th version of Marketing Technology Landscape entitled "Martech 5000" For more on Marketing Technology Landscape or to download larger version click here. 

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DevHub is the Global Leader for Reverse Proxy

May 10, 2017

Reverse Proxy is the tool performance marketing agencies need — in order to keep up with the changing mobile web. Simply put — Reverse Proxy creates a mirror image copy of the advertiser’s website with all of the content the same, except phone numbers can be replaced with call tracking and the ability to add embedded analytics is a lot easier. DevHub’s proxy technology can read a current site/ landing page’s content and can ...

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