(Off Screen): we're on Cool A quick video just to announce - hey, we are going to start interviewing other white label providers. On our youtube channel which we syndicate across YouTube, Twitter, and Facebook too right? Just a couple quick interview questions, like when was your company founded? How do you white label? To what level? And whatever that question means to you. How many founders? How many customers do you have? How many ...
Hey Cedric! (off-screen): Hey! That was my dad calling. Alright cool, I'm going to show you really quick where DevHub's office's Are right now we're in the middle of Seattle, this is the Belltown - neighborhood. Show them across the street real quick. Cinerama, and then our building is right here. The Forth and Blanchard Building, point it up, can you see what it looks like up? Oh, sick! And we will ...
(Off Screen:) WE'RE ON! COOL! HEY! GOOD DAY FROM DEVHUB'S HEADQUARTERS HERE IN SEATTLE, WASHINGTON. THIS VIDEO I THINK WILL BE PROBABLY BE THE QUICKEST ONE WE EVER DID BECAUSE I JUST WANT TO PUT IT ON RECORD THAT I BELIEVE, THAT THE NEXT BIG SAAS COMPANY WILL BE IN THE WHITE LABEL SPACE. AGAIN IT TOOK ME FOREVER TO EVEN LOVE THIS WHOLE IDEA OF WHITE LABELING, BECAUSE EVEN THOUGH YOU CAN ...
Thanks for joining we're broadcasting live from Downtown Seattle at DevHub’s headquarters. Today we're joined by Director of Marketing Erik Hoppe from one of our favorites - I guess integration; or at least one of our you time I see our strategic partners, that we always recommend to our customers related to content and it's called crowd content link below. I'm always jealous of your background, yeah it's so much ...
Watch The Video Here On YouTube Cool back to our video series on white label technology. Today we're going to talk pretty high level about what it means or how to build a successful white label In the kind of saas space. And probably the only space you can do this, but I'm joined by Daniel Rust. Our CTO / Co-founder / and my Co-CEO here at DevHub. Our coming after basically 11 years what ...
Watch The Video Here On YouTube Cool so before we get into our video series about white labels, we already posted one. We got 3 more coming out, and then we are going to start getting into interviews with companies and other white label providers. This video is basically defining what white label is, versus the private label. White label is typically when a company like us, build a product and then license it to ...
Watch The Video Here On YouTube Alright, this is gonna be the most obvious video we've ever done. I think the topic is scaling SAAS internationally? is that was it is? Expanding SAAS? ok So I can only talk about our experience, right? So I think today DevHub operates in about 12 countries, I think 7, or 8 different languages. And the way we did it basically I mean obviously, we got an inquiry ...
Location as a data asset Presentation given by Helen Maxfield from AIMIA Location Based Marketing Association - Retail Loco LOCATION IS A CRITICAL NEW DATA ASSET Powering two key opportunities for customers and businesses COMMUNICATION: As a vehicle for delivering personalized, contextually driven communications INSIGHT: Granular understanding of customer behavior + In-the-moment targeted surveys DRIVING RELEVANT INTERACTIONS ALONG THE CUSTOMER JOURNEY: Geo-location data & Micro-location data Customer Home Work Other Location Competitor Store At Store “We trigger messages ...
Deep Changes Trends in Local Marketing Presentation given by Colby Atwood Location Based Marketing Association - Retail Loco Borrell Associates Inc. Local Marketing Spending • Advertising • Promotions • Digital Marketing Services • 100 Business Categories • 71 Marketing Channels (National & Local) • 11 Years • 3,141 Counties Other Services • Strategic Consulting • Industry Papers • Presentations • Media Company Surveys • Advertiser Surveys Advertising •Cable •Cinema •Direct Mail •Directories •Newspaper •OOH •Other Print •Radio •TV •Telemarketing •Online •Targeted Display •ROS •Email •Paid Search •Audio/Video ...
RetailLoco - Day 2 Presentation given by Asif R. Khan Location Based Marketing Association - Retail Loco Research, education and collaborative innovation at the intersection of people, places, and media. We live at the intersection of PEOPLE, PLACES & MEDIA Formed in 2010, 1,400+ members with chapters in: Toronto, Montreal, New York, San Francisco, Atlanta, Dallas, Seattle, Chicago, SoCal, Amsterdam, Berlin, Munich, Vienna, Zurich, Hong Kong, Edinburgh, Sydney, London, Singapore, Melbourne, Stockholm, Austin, Boston, Prague, Tokyo, Paris ...
RetailLoco - Day 1 The presentation was given by Asif R. Khan Location Based Marketing Association - Retail Loco Research, education and collaborative innovation at the intersection of people, places, and media. We live at the intersection of PEOPLE, PLACES & MEDIA Formed in 2010, 1,400+ members with chapters in: Toronto, Montreal, New York, San Francisco, Atlanta, Dallas, Seattle, Chicago, SoCal, Amsterdam, Berlin, Munich, Vienna, Zurich, Hong Kong, Edinburgh, Sydney, London, Singapore, Melbourne, Stockholm, Austin, Boston, Prague ...
In 2018 Adobe announced the discontinuing support for the Adobe Muse Website Builder. Since then DevHub has fielded several inbound inquiries from government websites, casinos, healthcare and several small businesses asking to move their site over to DevHub. Most have no idea what they are asking for. In our DevTrends series we put together highlighted benefits of moving sites to DevHub. Learn more about Migrating Websites From Adobe Muse.
Introduction To Schema Markup Schema markup is an important tool which gives search engines context to the data it reads. The ability to have the standard schema.org markup applied to a website increases the possibilities of higher search rankings for pages with these snippets. Most importantly adopting to Schema markup standards allows for a more future proof website(s). Common ways websites use Schema markup are to add menu, types of payment, phone number ...
Artificial intelligence (AI) has a multitude of uses in digital marketing. When used well, AI can automate significant portions of marketing activities, greatly reducing the human resources needed to maintain a marketing campaign. It also has the ability to respond to customer activity in real time, providing customized experiences and improving the overall marketing experience. Location-Based Campaigns Artificial intelligence can monitor events in hundreds, even thousands, of locations all at once. Depending on the business ...
“Using a variety of factors, including but not limited to: any prominent date listed on the page itself or dates provided by the publisher through structured markup.” - Google Google recently posted to they’re webmaster central blog illustrating how it determines what date it will use for your web page search result snippets. In the past Google has been criticized for at times getting the dates wrong, so them using this blog to clarify and ...
I have worked intimately with over 100 companies as CEO of DevHub Inc. In not less than 50% of the time “a new CMO,” at an existing client or potential lead ...is code for ALL STOP. The new CMO would be responsible for product marketing to working with sales teams to developing content and supporting collateral for the overall organization. With one customer the CMO was tasked with opening up a whole new market and ...
“Ranking is at the heart of many information retrieval (IR) problems, including ad-hoc document retrieval, question answering, recommender systems, and many others... the main goal of a ranking problem is not to assign a label or a value to each individual document, but to determine the relative preference among a list of them” - Google Google recently released a new way to greatly increase page ranking found within their new research documentation called “Learning Groupwise Scoring ...
One way brands and marketers grow their list of leads is by putting their content behind gates. This "gated" content allows readers to not just see the content but to actually gain access to it--and that allows them to input their information, which is a useful feature for marketers. In this piece, we'll talk about what gated content is, why it's so commonly deployed, and how a marketing strategy can use it for ...
If you've ever made contact with the fields of sales or marketing, it's likely that the concept of the funnel isn't foreign to you. The funnel metaphor is used so widely because of its simplicity: potential buyers start out at the top of the funnel as part of the largest group of leads. As leads narrow down their buying decision, many drop away, until your "warmest" group of leads ends up becoming ...
“Cost-per-click (CPC) bidding means that you pay for each click on your ads. For CPC bidding campaigns, you set a maximum cost-per-click bid - or simply "max. CPC" - that's the highest amount that you're willing to pay for a click on your ad (unless you're setting bid adjustments, or using Enhanced CPC).” - Google Here are 5 ways you can reduce Cost Per Click in Google Adwords: Ad Relevancy Make sure your Adwords Ad ...