Web Experience Platform, Look Forward to 2017

December 30, 2016

DevHub is a multi-dimensional web experience platform from which marketing and advertising technologies intersect. Our goal is to put more control in the hands of product, digital marketing and brand managers to execute performance marketing at scale. Managers who use DevHub, essentially get to build their own agile marketing cloud with the website as the foundational core. Our unique approach to web experience allows companies serving SMBs, brands and franchise organizations to quickly scale and ...

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DevHub: Front-line Technology and Innovation Part 2 of 3

December 29, 2016

As we close out 2016, we are excited about what we accomplished in a short year. Below is part 2 of 3 Integration points for programmatic strategies - including tracking of analytics generated from landing pages - full funnel attribution Safer and easier ways to scale using: Master Template, Cloning, API Driven Web Platform Migrations or Re-platforming - DevHub’s unique technology allows easy transfer of web presence assets DevHub’s beefed up analytics through Mixpanel and optimized ...

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Sell Digital Products Strategically via Haystack

December 27, 2016

We recently vetted Haystack as an integration for DevHub. Their core competency is empowering sales teams to sell digital effectively leveraging existing data points i.e. SEO, presence, geographies + more. Utilizing DevHub’s sales acceleration tools: TRACE or spec sites tied with Haystack’s analysis of: website build quality, search engine optimization, mobile readiness, social presence and paid search (Adwords) - you can arm your sales team to be the authority on digital marketing. We are ...

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DevHub: Front-line Technology and Innovation Part 1 of 3

December 27, 2016

As we close out 2016, we are excited about what we accomplished in a short year. This is a three part series. Below are some of the innovations to DevHub - at scale. Sustainable SEO via web standards, URL structures and deploying unique content en masse. Analytics, from tracking every single event on a page to reporting only what the marketing or product team want to see - from day one. 50+ Integrations from the latest martech ...

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Web Experience for Multiple Dealer, Vendor, Reseller Sites

December 26, 2016

The need from performance marketing agencies to power multiple sites for a specific brand is becoming more necessary. As scaled web experiences allow marketing dollars to flow to specific regional/ local sites - tailored offers can be pushed uniquely and tracked. FOR: Manufacturers, Co-op Advertising, Awareness campaigns WHY: Tracking ROI and performance across specific offers WHO: Digital Marketing, Performance Marketing and Ad agencies Publishing targeted sites with DevHub is easy and sustainable. One way DevHub solves ...

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Web Content Management, Web Experience, Presence - let’s talk

December 24, 2016

The confusing part of looking for the right web platform is the terminology. SITES are literally universal across any CMS whether that is a 1 page or 10 page. Obviously the differences are in size of site and goals to be achieved - but essentially the structure is the same. A thoughtfully robust platform that takes into account the different use cases you will encounter is where a product manager should lean. The reason: managers want ...

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Front line technology — Innovators

December 21, 2016

What does it look like to be on the front line of technology? See: Casey Neistat and Samsung collaboration around 360 camera Mark Zuckerberg and Jarvis connecting the home Snapchat utilizing spectacles to share the world Jeff Bezos autonomous drone package delivery Mark Michael and Daniel Rust sustainable web experience Elon Musk boring tunnels for transportation flow/ ease traffic congestion John Legere “un-carrier” in a mobile carrier world Travis Kalanick autonomous autos to close the ...

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How to Analyze Web Platforms for Sustainable SEO and Web Experiences at Scale.

December 20, 2016

If you’re invested in digital marketing channels, then you’re invested in relevancy and presence.  Digital marketing channels like paid search, seo, programmatic and social media advertising cannot succeed in a vacuum.  They can drive traffic to your site, but without a solid web experience at the core (think sites/ landing pages) that reinforce the message of value, you’re flushing money down the toilet.  It doesn’t matter if your business is a ...

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Websites in 2016

December 16, 2016

Websites not a priority among small business owners find a website is not a priority according to a new survey. The related article is posted via Inc.

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DevHub now with 50+ vetted integrations

December 16, 2016

The agile marketing cloud is here. Centered around experience. Drive traffic, increase performance and scale on one platform. Today, DevHub has vetted over 50 marketing and advertising technologies that work well with DevHub as the core. From Business Listing Management to CRMs to SEM to Do It For Me (DIFM) solutions - product managers can assemble best of breed technologies around a specific customer vertical or use case.  

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On to 6.5.1 - Security

December 15, 2016

Security is our number 1 priority and DevHub executes safely and easily at the highest level - SCALE! Constant innovation keeps DevHub standardized across all aspects of search, mobile, consumer behavior, web standards and technologies. PCI compliant. SSL deployable en masse. We release updates over 53x a month! - How many other platforms can say that? Over 50+ integrations from email marketing to business listings management to CRM to appointment bookings - all centered around DevHub at the ...

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DevHub as your Source of Truth

December 15, 2016

Also known as System of Record, Single Point of Truth (SPOT), Single Source of Truth (SSOT) If you have been following DevHub you will note that we have always believed that a website is more than a website and the evolution is happening daily. The information powering a website i.e. name, address, phone number, menus, services etc is all stored via structured data within DevHub. This allows the information to be repurposed for a ...

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19 Reasons You Need a DevHub

December 14, 2016

DevHub - pronounced: [dev-huhb] - is a multi-dimensional web experience platform from which marketing and advertising technologies intersect (see: integrations). Our goal is to put more control in the hands of product, digital marketing and brand managers to execute performance marketing at scale. Managers who use DevHub, essentially get to build their own marketing cloud with the website as the foundational core. Here are the ways managers use DevHub everyday: Google Accelerated Mobile Pages Landing Pages (lots ...

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Proxy Technology for Performance Marketing

December 13, 2016

Yesterday, DevHub released the finalized version of 6.5 which expanded on our Proxy technology among other enhancements. Now sales engineers, product, digital marketing and brand managers are asking about modern Proxy solutions - with most starring at the Google ETA deadline. Features/ Requests of Proxy for Performance Marketing: Our proxy tech reads a site’s content and replaces key actions visitors can take i.e. calls, form fills, coupon downloads..., creating as many unique campaigns ...

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Sounders FC Win!

December 13, 2016

Great time to be a Seattleite! SoundersFC Win MLS Cup! Congrats to the SoundersFC organization, players and fans! Epic win! Well played.   

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Release 6.5 finalized

December 12, 2016

From Daniel Rust CTO/ co-Founder DevHub: "We are constantly evolving the platform to exceed the current demands of web standards, search and customer use cases - 6.5 represents a growing trend in managing web experience + robust analytics for proxy technology and vertical specific solutions." New New auto Module Master theme v2 with Bootstrap CSS support Added configurable TLDs list for domain registration on a per-instance level New login page background images New instagram feed module ...

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DevHub win - cements platform use

December 10, 2016

DevHub recently closed a deal to secure over 2000+ websites upon migrating to the platform. At a recent conference in New York, DevHub discussed it's platform beyond the traditional sense of a CMS. "Companies and their managers are starting to realize that once they are responsible for 25+ sites/ landing pages - any change takes more time and increases the risk. Utilizing DevHub makes rolling out updates/ standards easy and safe." With more than 1 ...

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Modern Proxy Technology - Campaign Enablement at Scale

December 9, 2016

The use of proxy technologies in the wake of Google ETA/ Bing text ad requirements continues to grow. DevHub’s Modern Proxy (at the simple level) reads a current site’s content and replaces key actions visitors can take i.e. calls, form fills, coupon downloads..., creating as many unique campaigns as you require. Many large performance marketing companies use proxy to mirror an existing website in order to drive paid traffic and collect analytics ...

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World of Website Builders and Beautiful Sites

December 7, 2016

Our background started as a website builder for bloggers, then small businesses which taught us one valuable lesson - people are too busy to build their own sites (let alone beautiful ones). Here we recommend a few if you're looking to build ONE epic site - and that's it. Squarespace The team behind this superb all in one publishing solution have been at since 2004. Their marketing starts with ‘Make a Beautiful Website.’ They have ...

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Taking a national brand local with all types of sites

December 6, 2016

What can you build in DevHub: 1, 2, 25, 75, 100, 1800, 19000 at a time Corporate sites Regional sites Local sites Satellite sites Landing pages Micro sites Location sites Location pages Franchise websites Service area websites Multi-location sites Sub sites Proxy sites Small business websites Medium business websites Enterprise websites Vertical specific sites Auto Dealership websites Profile pages Insurance agent websites Real estate agent websites eCommerce sites C-store websites Store websites

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